Stonewall Kitchen Brand Book
Role
My role within this exploratory project was to understand the values and voice of the Stonewall Kitchen brand through research and to design an interactive brand book sharing and implementing this knowledge.
Problem
The challenge was to design a brand book that included all of the important information for this brand and have itself be part of that brand.
Audience
Visual Web Designers, Product Designers, Communication Designers, and others part of the Stonewall Kitchen family
Strategy
To analyze and familiarize myself with the Stonewall Kitchen Brand including its values, voice, and visual elements.
Final Product
This led me to create a brand book that emphasizes sophistication and fun paired with images of their fresh and quality goods.
